Ingvar KENNE
hanging in LA
with Isla Fisher

ING Direct

Ike goes to Hollywood.

Ingvar was called upon to capture the huge personality of Hollywood actress, Isla Fisher for her new role as ING Direct brand ambassador.

Co-written by the starlet herself, VCCP Sydney wanted to create something reflecting the honesty of the relationship between a brand and their paid ambassador. To complement this creative approach the campaign needed Ingvar’s flair for capturing those candid moments in between takes.

Naturally, the long shoot hours were balanced out by cruises down Sunset Boulevard, room service and a post wrap bikie adventure down route 66  (Petrea will have to fill you in on those tales).

Check out Ike’s debut to the screen at 0.34

ING Direct: Client
VCCP: Agency

Dean Hunt: Creative Director
Jessica Waal: Art Director
Christina Wilmot: TV Producer

Pool Credits

Ingvar Kenne: Photographer
Petrea Lambert: Line Producer
Kylie Coutts: Digi Op
Rudolf Bekker: BTS/ Camera Assist