Isla Fisher
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Ingvar KENNE




ING DIRECT
Ingvar KENNE teams up with Isla Fisher and VCCP to shoot ING Direct’s national advertising campaign. Building on the success of ING Direct’s ‘How Banking Can Be’ brand campaign which launched in June last year, Ingvar was sent to London a second time to shoot Isla Fisher.
 Brand ambassador Fisher stars alongside four real customers, bringing to life the experience of banking with ING Direct and prompting Australians to question their banking experience.

Client: ING Direct
Agency: VCCP Sydney

Andrew Fraser: Creative Director
Salvatore Gullifa: Creative Director
Dean Hunt: Creative Director
Kim Ellis: Account Director

Pool Credits
Ingvar Kenne: Photographer